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Our Services

Our Services

Market Entry Assessment

TWG helps clients in evaluating business opportunities (whether entering a new market or expanding ...
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Feasibility Studies

We carry out feasibility studies to help businesses evaluate viability and achievability of a project or venture ...
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IPO Market Advisory

Our services of a ‘Market Advisory/Consultant’ role for IPOs is designed to support companies ...
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Marketing Strategy Analysis

Crafting a robust marketing strategy empowers your organization to focus resources ...
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Usage & Attitude and Market Segmentation

Are you keeping up with how your customers use your products and how they feel about them?
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Pricing Analysis

Determining pricing is a critical decision for any business. It’s not just about aligning with customer preferences but also understanding their willingness ...
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Brand Research

Brand research is essential for understanding consumer perceptions, attitudes, and ...
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Ad Evaluation Research

Uncertain about the effectiveness of your advertisements or media campaigns in the market?
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Experience Research

In today’s dynamic business environment, meaningful experiences drive sustainable success.
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Product Testing

Have you introduced a new product but remain uncertain about its market fit and potential impact on your company’s bottom line?
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Product Development Research

Are you navigating the development of a new product but feeling uncertain about its market approach?
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Mystery Shopping

Ensuring service providers maintain high-quality standards and meet customer satisfaction is paramount. Third-party evaluation is the ...
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Surveys

Large statistical surveys are conducted for a variety of reasons. These surveys may be conducted through a census or a representative sample survey. Surveys provide important information in all research fields. We help our clients design surveys, choose the appropriate sampling design, collect, process and analyze the data collected through the surveys. Our forte is adherence to quality in large-scale surveys. If you are planning a census or a large statistical survey, contact us immediately.

Establishment Surveys
Such surveys involve collecting information from various types of businesses ( start-ups, SMEs and large corporates) operating in the service industry such as hotels, restaurants, tour & travel, entertainment, sports, education, health, banking, telecom etc.
Utilities Sector Surveys
These surveys generally cover customer satisfaction surveys, U&A surveys, brand health surveys etc. for utilities such as water, electricity, telecom etc.

FDI Surveys
TWG has experience of conducting surveys on Foreign Direct Investment (FDI) FDI surveys involve collecting comprehensive financial information about investors, including balance sheets, profit/loss accounts, apart from their domestic production, sales, export & manpower data in addition to future plans and problems.
Land Use Surveys
Land use Surveys are conducted to study the changes in the usage of land and economic growth pattern. TwG team has experience of conducting land use surveys for government and private sector clients. These surveys enumerate parcel level data of all types of uses of land including Residential, Commercial, and Industrial, Services and white lands and buildings under construction.
GIS Surveys
TWG team has experience of carrying out Geographic Information System (GIS) Surveys combining advanced mapping technologies (such as ArcGIS by ESRI) with spatial data collection to capture, analyze, and interpret geographic information. These surveys integrate location-based insights with demographic, business, and infrastructure data to empower organizations to make precise, data-driven decisions in urban planning, utilities, transportation, and infrastructure development.
Household Surveys (Socio-Economic Surveys)
TWG has experience of carrying out household surveys covering independent units (apartments, villas etc.) and residential complexes/compounds. These surveys collect information on demographic and socio-economic variables such as income, expenditure, migration, poverty, unemployment etc.
Industrial Survey
Industrial surveys are conducted to develop a comprehensive database of industries in the country.
The exercise provides the following valuable outcomes for better-informed policymaking:
  • Evaluate the productivity of the industrial sector
  • Assess the financial performance of the industrial sector
  • Evaluate the employment in industry
  • Develop future plans and strategies for the industrial sector
  • Formulate appropriate industrial policies to provide planned direction to the future course of industrial development
  • Enable a country to determine its relative industrial position among the countries of the world

Why not talk business with us?

Connect with our experts to discover tailored research and consulting solutions designed to address your business challenges.

    About Us

    TWG Research & Consultancy provides market research and consulting services to businesses, government agencies and non-profit organizations as their strategic partner in navigating the ever-evolving landscape of market dynamics and business growth. With a commitment to fostering collaborative relationships and collective success, TWG harnesses the transformative power of insightful data and strategic foresight.

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